We create and manage high-performance TikTok Ads campaigns and TikTok Shop storefronts for UK small businesses — from scroll-stopping video creatives to full shop setup and affiliate management. Every pound you invest is tracked, optimised, and built to convert views into real revenue.

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From viral In-Feed Ads to full TikTok Shop setup and affiliate recruitment — every strategy we build is designed to reach the UK’s most engaged audience, stop the scroll, and convert interest into paying customers.
Native-style In-Feed video ads that blend seamlessly into UK users' For You Pages and deliver measurable results. We handle full-funnel strategy — from audience research and creative scripting to campaign build and daily optimisation — ensuring your ad spend goes to the right UK viewers at the right moment in the buying journey.
We set up, optimise, and actively manage your TikTok Shop storefront from scratch — including product catalogue uploads, SEO-rich product descriptions, order management integration, and promotional campaign creation. TikTok Shop is the UK's fastest-growing social commerce channel, and we help small businesses capitalise on it before competitors do.
Amplify the best-performing organic TikTok content from your brand or real UK creators using Spark Ads — TikTok's most trusted and highest-converting ad format. We identify winning organic posts, secure creator permissions, and boost them with paid spend to dramatically increase reach, engagement, and conversions from authentic social proof.
Recruit and manage UK TikTok creators to promote your TikTok Shop products on a commission basis — generating sales without large upfront ad spend. We build your affiliate programme, identify the right creators in your niche, brief them on your products, and track performance so you only pay for results that actually arrive in your shop dashboard.
Scroll-stopping short-form video content built specifically for TikTok's algorithm and UK audiences — scripted hooks, trend-aware formats, product demos, testimonials, and branded content that feels native rather than forced. We produce or direct creative assets ready for both organic posting and paid In-Feed or Spark Ad campaigns, with continuous A/B testing to scale what works.
Accurate data is the engine of every profitable TikTok campaign. We install and audit your TikTok Pixel, configure Events API (server-side tracking), and set up custom conversion events — purchases, add-to-carts, lead submissions — so TikTok's algorithm optimises toward real business outcomes, and you get transparent reporting on every penny of ad spend.

More Affordable Than UK-Based Agencies
Most TikTok agencies focus on big brands with massive budgets. We work exclusively with UK small businesses — and we’ve built our entire approach around making TikTok Ads and TikTok Shop genuinely profitable for businesses like yours, even on lean ad budgets.
TikTok’s UK audience spans every demographic and interest category — from Gen Z to over-35s with genuine purchasing power. We’ve delivered results across these sectors.
Plumbers, Electricians, Builders, Cleaners
Dentists, Clinics, Physios, Opticians
Restaurants, Cafes, Hotels, Pubs
Independent Agents & Letting Companies
Solicitors, Accountants, Consultants
Shopify, WooCommerce, DTC Brands
Gyms, Personal Trainers, Spas
Tutors, Courses, Online Learning
No hidden fees. No long-term contracts. Cancel anytime. Prices 30–50% lower than comparable UK agencies.
“ConsultWasfa completely rebuilt our website and within 4 months we went from page 3 to the top 5 on Google for our main keywords. Enquiries have tripled. Absolutely brilliant team.”
James Thompson
Director, Thompson Plumbing — Manchester
“We were paying a London agency £3,000/month and getting minimal results. ConsultWasfa delivers more for half the price. Our Shopify store revenue is up 180% since we switched.”
Sarah Henderson
Founder, Bloom Skincare — Leeds
“Their social media and video content is on another level. Our Instagram went from 500 to 12,000 followers in 6 months and we’re getting bookings directly from Instagram every week.”
Raj Patel
Owner, Spice Garden Restaurant — Birmingham
Can’t find your answer? Get in touch — we respond within 2 hours during UK business hours.
Most UK clients start seeing initial results — impressions, clicks, and early conversions — within the first 1–2 weeks of campaign launch. However, TikTok’s algorithm requires a learning phase of typically 2–4 weeks before it fully optimises towards your chosen conversion objective. We usually see campaign performance strengthen significantly between weeks 4–8 as the algorithm gathers enough data. For TikTok Shop specifically, the first month is focused on setup, affiliate recruitment, and initial creative testing — with the second and third months typically showing much stronger revenue growth as affiliate content starts gaining traction and paid campaigns exit the learning phase. We set realistic timelines from day one and provide weekly updates so you’re always informed on progress.
Get a free TikTok Ads & TikTok Shop audit and discover exactly what your UK competitors are doing — and how a properly managed strategy could drive real revenue for your business. No obligation, no hard sell.